11 February 202
University of Cyprus Announces Virtual Fireside Chat with Netflix Senior Data Scientist, Dr. Andreas Aristidou
Αν Event to Highlight the Role of Behavioral Economics in Tech-Driven Innovation
The interdisciplinary Master in Behavioral Economics at the University of Cyprus, jointly offered by the Department of Economics and the Department of Psychology, is pleased to announce a virtual fireside chat featuring Dr. Andreas Aristidou, PhD, a behavioral economist and Senior Data Scientist at Netflix. The event will take place on Wednesday, February 12, at 6pm via Zoom (bit.ly/40DEPIt).
This conversation will offer attendees an inside look at how top tech companies apply behavioral economics to create user-centered products and services. Dr. Aristidou will share insights from his work at Netflix and elaborate on how behavioral strategies inform data-driven product innovation and user engagement.
What is Behavioral Economics?
Behavioral economics is an interdisciplinary field that combines psychology and economics to better understand how people make decisions. By studying cognitive biases, social influences, and individual preferences, behavioral economists provide valuable insights into consumer behavior—insights that increasingly guide decision-making in the tech industry.
About Dr. Andreas Aristidou
Dr. Aristidou is a behavioral economist and data scientist whose career spans academia and the tech sector. In his current role at Netflix, he leverages behavioral science to enhance product development and improve user experiences. His full biography can be found at aristidouandreas.com/bio/.
About the Master in Behavioral Economics at the University of Cyprus
Organized jointly by the Department of Economics and the Department of Psychology, the Master in Behavioral Economics is an interdisciplinary program aimed at equipping students with the theoretical and practical knowledge to apply behavioral insights in various professional contexts, including policy, finance, marketing, and tech.
Join us to explore how behavioral economics is transforming the tech industry and discover opportunities for professionals eager to shape the future of data-driven innovation.
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